The second quarter earnings season is winding down. 96% of S&P 500 companies have released results and total earnings are down 32.9% from last year on 9.5% lower revenues, according to Zack’s. The bleak numbers haven’t kept a lid on the S&P 500, however, as investors seem to be looking beyond the earnings trough and at the potential for a rebound in the second half of 2020.
In terms of engagement and web traffic, TrackStarIQ rankings suggest that the few companies still releasing results at the tailend of the reporting season continue to draw strong interest from financial advisors. For example, Zoom (ZM), which jumped more than 40.8% Tuesday in the wake of its results, saw a notable uptick in activity last week ahead of the report. Box Inc. (BOX) and Nio (NIO) also saw surging traffic, apparently tied to their earnings releases as well.
On the ETF front, one name that stands out is the ARK Innovation Fund (ARKK). It saw the second biggest increase in activity in the most recent week and is a unique product because the fund is designed to offer exposure to companies involved in the development of new products or services and technological advancements in scientific research relating to the areas of DNA technologies.
Meanwhile, advisors also appear to be showing growing interest in financials and smallcaps, as the iShares Small Cap Fund (IWM) and SPDR Financials (XLF) saw notable upticks in interest as well. Below please find rankings of stocks, ETFs, and industry groups or categories with surging interest from financial advisors in the past week.
Top Stocks by Traffic Surge (one week vs. previous week):
Top Industry Groups by Traffic Surge (one week vs. previous week):
| Rank | Industry Group |
| 3 | Broadcast |
| 2 | REIT-Healthcare |
| 1 | Metals |
Top ETFs by Traffic Surge (one week vs. previous week):
Top ETF Categories by Traffic Surge (one week vs. previous week):
| Rank | ETF Category |
| 3 | Inverse Equities |
| 2 | Inverse Bonds |
| 1 | Inflation-Protected Bonds |
| Rank (Verified FA Traffic) | Top 20 Surging Stocks by Financial Advisor Traffic (One Week vs. Previous Week) | Top 20 Surging Industry Groups by Financial Advisor Traffic (One Week vs. Previous Week) | Top 20 Surging ETFs by Financial Advisor Traffic (One Week vs. Previous Week) | Top 20 Surging ETF Categories by Financial Advisor Traffic (One Week vs. Previous Week) |
| 1 | BOX | Broadcasting | XLF | Inflation-Protected Bonds |
| 2 | ZM | REIT – Healthcare Facilities | ARKK | Inverse Bonds |
| 3 | NIO | Metals & Mining | SPY | Inverse Equities |
| 4 | TWTR | Pay TV | IWM | Japan Equities |
| 5 | OPTI | Agricultural Inputs | IAU | Large Cap Blend Equities |
| 6 | SHLL | Metal Fabrication | USO | Large Cap Growth Equities |
| 7 | BIGC | Mining & Quarrying of Nonmetallic Minerals (No Fuels) | GDX | Large Cap Value Equities |
| 8 | FB | Unsupported plastics film and sheet | NUGT | Latin America Equities |
| 9 | NFLX | Dental equipment and supplies | QLD | Leveraged Bonds |
| 10 | IBIO | Photographic equipment and supplies | TLT | Leveraged Commodities |
| 11 | PTON | Communication services, misc | GUSH | Leveraged Equities |
| 12 | BA | Lodging | XLY | Leveraged Real Estate |
| 13 | MSFT | Gold and Silver Ores | NRGU | Long-Short |
| 14 | VBIV | Farm & Heavy Construction Machinery | QQQ | Materials |
| 15 | MRNA | Gambling | SLV | Metals |
| 16 | SPCE | Healthcare Plans | GLD | Mid Cap Blend Equities |
| 17 | BNGO | None | IJH | Mid Cap Growth Equities |
| 18 | RKT | Insurance Brokers | ARKG | MLPs |
| 19 | AAPL | Packaging & Containers | XLK | Mortgage Backed Securities |
| 20 | CRBP | Specialty Industrial Machinery | DIA | National Munis |