Shares of Slack (WORK) slumped 20% last week after the company posted earnings that topped analyst estimates, but a drop in billings raised concerns that the company is losing ground to competitors. The San Francisco, Calif. technology company provides a channel-based messaging platform for business and is considered to be one of the beneficiaries of the recent work-from-home trend that has emerged during the pandemic.
As shares came under fire, Slack was the third most read stock ticker by financial advisors behind Tesla (TSLA) and Apple (AAPL) last week, according to TrackStarIQ rankings. Readers were likely researching the stock to understand why shares were falling in the face of stronger-than-expected headline EPS and revenue numbers while attempting to determine if the drop in shares creates an investment opportunity.
Below please find the complete rankings of top 20 stocks, industry groups, exchange traded funds, and ETF categories by financial advisor engagement in the previous week:
Top Stocks by Total FA Traffic* :
Top Industry Groups by FA Traffic* :
| Rank | Industry Group |
| 3 | Auto Manufacturers |
| 2 | Software – Application |
| 1 | Biotechnology |
Top ETF by Total FA Traffic* :
Top ETF Categories by FA Traffic* :
| Rank | ETF Category |
| 3 | Materials |
| 2 | Leveraged Equities |
| 1 | Large Cap Growth Equities |
*Total Traffic is defined as pageviews for the week ended Sept. 11, 2020.
| Rank (Verified FA Traffic) | Top Stocks Ranked by Financial Advisor Traffic Over the Past Week | Ticker | Top Industry Groups Ranked by Financial Advisor Traffic Over the Past Week | Top ETFs Ranked by Financial Advisor Traffic Over the Past Week | Ticker | Top ETF Categories Ranked by Financial Advisor Traffic Over the Past Week |
| 1 | Tesla Inc | TSLA | Biotechnology | SPDR S&P 500 ETF | SPY | Large Cap Growth Equities |
| 2 | Apple Inc | AAPL | Software – Application | Invesco QQQ | QQQ | Leveraged Equities |
| 3 | Slack Technologies Inc | WORK | Auto Manufacturers | VanEck Vectors Gold Miners ETF | GDX | Materials |
| 4 | Peloton Interactive Inc | PTON | Consumer Electronics | SPDR Gold Trust | GLD | Precious Metals |
| 5 | Workhorse Group Inc | WKHS | Specialty Industrial Machinery | Direxion Daily Technology Bear 3X Shares | TECS | Technology Equities |
| 6 | Inovio Pharmaceuticals Inc | INO | Diagnostics & Research | Technology Select Sector SPDR Fund | XLK | Small Cap Growth Equities |
| 7 | PPL Corp | PPL | Software – Infrastructure | ProShares UltraPro Short QQQ | SQQQ | Leveraged Commodities |
| 8 | NewStar Financial Inc | NEWS | Medical Devices | ProShares UltraPro QQQ | TQQQ | Financials Equities |
| 9 | Sorrento Therapeutics Inc | SRNE | Conglomerates | ARK Web x.0 ETF | ARKW | Large Cap Blend Equities |
| 10 | XpresSpa Group Inc | XSPA | Aerospace & Defense | Financial Select Sector SPDR Fund | XLF | Agricultural Commodities |
| 11 | iBio Inc | IBIO | Internet Retail | iShares Russell 2000 ETF | IWM | Preferred Stock/Convertible Bonds |
| 12 | NIO Inc | NIO | Credit Services | SPDR Barclays Capital Convertible Bond ETF | CWB | Corporate Bonds |
| 13 | Altigen Communications, Inc. | ATGN | Drug Manufacturers – Specialty & Generic | ARK Innovation ETF | ARKK | Government Bonds |
| 14 | Amazon Com Inc | AMZN | Auto Parts | iShares Silver Trust | SLV | High Yield Bonds |
| 15 | Novan Inc | NOVN | Oil & Gas E&P | Direxion Daily CSI China Internet Index Bull 2x Shares | CWEB | Asia Pacific Equities |
| 16 | Trillium Therapeutics Inc | TRIL | Specialty Retail | ProShares UltraShort Bloomberg Natural Gas | KOLD | Oil & Gas |
| 17 | Ecoark Holdings, Inc. | ZEST | Semiconductors | Teucrium Wheat | WEAT | Health & Biotech Equities |
| 18 | Sanara MedTech Inc. | SMTI | Entertainment | Global X Cloud Computing ETF | CLOU | Mid Cap Growth Equities |
| 19 | Biocryst Pharmaceuticals Inc | BCRX | Utilities – Regulated Electric | SPDR Dow Jones Industrial Average ETF | DIA | Energy Equities |
| 20 | Gevo Inc | GEVO | Internet Content & Information | VanEck Vectors Indonesia Index ETF | IDX | Industrials Equities |