Cineworld inks deal with Warner Bros. for 45-day exclusivity window

Cineworld Group (CNNWF) announced that its Regal theatres will reopen this April, for the first time in six months. The phased reopening will kick off with a limited number of cinemas opening for “Godzilla vs. Kong” on April 2 and going wider with “Mortal Kombat” on April 16. Cineworld also plans to reopen in the U.K., its second biggest market, in May, in line with current government guidance. In addition, Cineworld has reached a multi-year agreement under which films from Warner Bros. Pictures Group will be exhibited in Cineworld’s cinemas in the U.S. as of their opening. Beginning in 2022, Warner Bros. Pictures Group theatrical releases will have a 45-day window of theatrical exclusivity, with certain provisions. As for the UK, Warner Bros. and Cineworld have agreed to an exclusive theatrical window of 31 days prior to premium video on-demand, and an extended window of 45 days for films that open to an agreed upon box-office threshold. Publicly traded companies in the movie space include AMC Entertainment (AMC), Cinemark (CNK), Imax (IMAX), Marcus (MCS) and National CineMedia (NCMI).