The U.S. hotel industry reported lower performance results than the previous week and mixed comparisons year over year, according to CoStar’s latest data through 27 July. …
21-27 July 2024 (percentage change from comparable week in 2023):
• Occupancy: 72.0% (-0.4%)
• Average daily rate (ADR): US$164.45 (+1.3%)
• Revenue per available room (RevPAR): US$118.37 (+0.9%)
emphasis added
The following graph shows the seasonal pattern for the hotel occupancy rate using the four-week average.
The red line is for 2024, blue is the median, and dashed light blue is for 2023. Dashed purple is for 2018, the record year for hotel occupancy.
The 4-week average of the occupancy rate is tracking just behind last year and is below the median rate for the period 2000 through 2023 (Blue).
Note: Y-axis doesn’t start at zero to better show the seasonal change.
The 4-week average of the occupancy rate will increase seasonally for another week or two due to summer recreational travel.