In this article, we will discuss the 13 Best Cheap Perfumes for Women That Smell Amazing. You can skip our detailed discussion of the perfume industry and see the 5 Best Cheap Perfumes for Women That Smell Amazing.
Precedence Research reports that the global perfume market size stood at $54.12 billion in 2023 and is projected to be around $96.28 billion by 2033, growing at a CAGR of 5.93% during the forecast period of 2024 to 2033.
The report notes Europe as having the biggest market share at 37%, with Asia-Pacific markets growing at the fastest rate, projected to reach $27.44 billion by 2033 from $16 billion in 2024.
READ ALSO 15 Best Cheap Colognes for Men That Smell Amazing and 20 Best Everyday Office Perfumes for Women.
The Latest Trends in the Perfume Industry:
Fragrance dupes, or cheaper fragrances that mimic high-end labels, are becoming increasingly popular. Circana Complete Beauty reports that sales of private-label mass brands capitalizing on this trend and driving innovation in this space soared by 94% in 2023. Furthermore, many customers are choosing smaller sizes to get the high-end product without paying an extra price. According to Circana, juices under 1 oz. in the women’s fragrance industry grew five times faster than other sizes in 2023 based on units sold. You can also check out our article on the “11 Best Travel-Size Fragrances For Your Next Vacation.” Hence, body sprays, dupes, and travel sizes provide a unique way for fragrance buyers to add variety at cheaper prices.
Additionally, as we noted in our article “20 Best Feminine Perfumes For Everyday Use,” Technavio projects that the US perfume market will grow at a CAGR of 9.12% between 2022 and 2027.
One of the biggest companies driving this growth is Bath & Body Works, Inc. (NYSE:BBWI), having a 5.4% share of the beauty, cosmetics and fragrances markets in the US.
Bath & Body Works, Inc. (NYSE:BBWI)’s Recent Developments and Financial Performance Over The Years:
Bath & Body Works, Inc. (NYSE:BBWI) is a reputable company among consumers looking for fragrances, personal care creams and soaps, candles, air fresheners, home fragrances, and other flavoring products. The major name in home fragrance and personal care has 1,850 locations in North America and 480 franchises worldwide.
As per RL insights, in FY 2023 sales, four categories comprised BBWI sales in North America: home fragrance, body care & fragrance, soaps & sanitizer, and others. Both home fragrance and body care & fragrance made up 40% of revenues. Soaps & hand sanitizers accounted for 15% of it, with other categories comprising the remaining 5%. The popularity of home fragrances had slightly declined to the low single digits. Sales of wallflowers continued to be strong, and growth in wallflower bulbs remained in the low single digits due to increased units and healthy sales of holiday fragrances. In the home fragrance segment, BBWI has taken market share and is still the industry leader. In Q4 FY2023, body care saw a low single-digit growth, primarily due to its men’s sub-category. In this category, it has been expanding quickly, particularly in deodorants and grooming.
Historically, sales increased by 19.04% YoY in 2020. This high growth was driven by strong sales in all of BBWI’s merchandise categories, including soaps and sanitizers, home fragrances, and body care. Revenue climbed up by 22.51% YoY in 2021 as it maintained its robust growth trend. The reopening of stores in 2021 that were closed in 2020 as a result of COVID-19 was the primary driver of this robust rise. However, revenue fell by 4.1% in 2022 as a result of lower average dollar sales and fewer orders placed through the direct channel due to a challenging macroeconomic climate, including rising inflation, which made consumers more price-sensitive that year. In 2023, the revenue further decreased by 1.73% YoY.
The stock was trading at $14.30 prior to COVID-19. It had surged to $76 by the end of 2021, but since then, it has dropped to the share price of $31.82 as of August 9, losing more than 58% of its share price value.
Overall, the increased demand for self-care products during the pandemic led to a spike in sales and earnings for BBWI. However, as demand associated with the pandemic subsided and consumers became less inclined to pay high prices, the company’s shares lost more than 58% of their value over the previous five years. BBWI will have difficulty rekindling sales growth given its diminishing international sales and anticipated decline in net sales in 2024 per its Q1 2024 earnings report.
Bath & Body Works, Inc. (NYSE:BBWI) reported $1.384 billion in total sales for the first quarter of 2024, a 0.9% decline year over year. Despite this, the sales of $1.36 billion were 1.76% higher than the consensus projection. Bath & Body Works reported earnings per share of $0.38. This surpassed the analysts’ $0.32 EPS estimate. Nevertheless, the topline growth was modest. The Board of Directors approved a new share repurchase program that authorizes the company to repurchase up to $500 million in common shares to boost shareholder value. Overall, the BBWI experienced a disappointing quarter.
Given its narrower selection of products than more diverse companies like Ulta and Sephora, Bath & Body Works faces fierce competition. Additionally, shoppers on a budget can choose generic brand products over its more expensive own-brand offerings.
However, on the bright side, the Bath & Body Works loyalty program encourages repeat customer and company loyalty by offering up to 16.5% payback on products. As of 2023, the loyalty program had 37 million members. Moreover, nearly 80% of the sales were made by loyalty members in 2023 per the company.
Elite funds are also buying this stock. Investor optimism was evident in Q1 FY 2024, as 52 hedge funds reported owning shares in Bath & Body Works, Inc. (NYSE:BBWI), up from 48 funds the quarter before. Neo Ivy Capital, owned by Renee Yao, is the company’s main stakeholder.
Over the last three months, Bath & Body Works has had twelve-month price goals issued by 15 Wall Street analysts who collectively have a “Buy” recommendation. Based on its average price objective of $45.8, these experts believe Bath & Body Works has an upside potential of 46.19%.
In summary, Bath & Body Works’ expanding consumer base and successful loyalty program will probably contribute to its long-term financial success. While we acknowledge the potential of BBWI as an investment, our conviction lies in the belief that AI stocks hold greater promise for delivering higher returns, and doing so within a shorter timeframe. If you are looking for an AI stock that is more promising than BBWI but that trades at less than 5 times its earnings, check out our report about the cheapest AI stock.
With that said, here are the 13 Best Cheap Perfumes for Women That Smell Amazing.
A shelf of luxurious perfumes in an upmarket department store surrounded by satisfied customers.
Methodology:
To pick out the 13 Best Cheap Perfumes for Women That Smell Amazing, we searched the internet for the best cheap perfumes for women and ranked them based on their number of appearances in our sources, so each appearance got one score. Then we ranked the list based on the aggregated scores. Only perfumes under $50 have been included in our list. We have also included each perfume’s price and quantity in our list, using the price as a tie-breaker in case two or more perfumes had the same score. The prices that we have mentioned are for particular spray bottles with varying capacities, mostly relying on, but not limited to, Sephora, Walmart, and Amazon for the data. Please note, however, that we can’t guarantee the accuracy of these prices, since they can vary from region to region.
13. Elizabeth Arden Sunflowers Sunrise Eau de Toilette Spray
Insider Monkey Score: 2
Price: $42.50 for 3.4 o.z
Elizabeth Arden’s Sunflowers Sunrise, an amber floral perfume, is among the best affordable perfumes for women. In 2021, Sunflowers Sunrise made its debut. Melon, Bergamot, and Mandarin Orange are the notes at the top; Mimosa, Honeysuckle, and Daisy are the notes in the middle; Siam Benzoin, Narcissus, and Broom are the notes at the bottom.
12. Fancy by Jessica Simpson Eau De Parfum Spray
Insider Monkey Score: 3
Price: $33.99 for 3.4 o.z
Fancy, an amber vanilla fragrance for ladies, was introduced in 2008 by famous American singer and actress Jessica Simpson. Alexis Dadier is the perfumer behind the perfume. The notes in the middle are Caramel, Almond, Gardenia, and Jasmine while the base notes incorporate Vanilla, Amber, and Sandalwood. Moreover, the top notes are Apricot, Pear, and Red Berries.
11. Lovely by Sarah Jessica Parker Eau De Parfum Spray
Insider Monkey Score: 3
Price: $25.18 for 3.4 o.z
Lovely, a floral woody musk scent for women, is one of the best cheap perfumes of 2024. Sarah Jessica Parker is an American actress and television producer. This 2005-released perfume was chosen as the FiFi Award winner for Best National Advertising Campaign/TV 2006. The creative minds behind the creation of Lovely are Laurent Le Guernec and Clement Gavarry. The fragrance’s top notes comprise Mandarin Orange, Lavender, Martini, Bergamot, and Palisander Rosewood; its heart notes include Patchouli, Orchid, and Narcissus. Musk, woodsy notes, cedar, and white amber make up the base notes.
10. Elizabeth Arden Green Tea Eau Parfume Spray for Women
Insider Monkey Score: 4
Price: $18.97 for 3.4 o.z
Green Tea by Elizabeth Arden is a citrus aromatic scent for ladies with prominent notes of mint, lemon, bergamot, orange peel, and rhubarb, as well as middle layers of musk, jasmine, oakmoss, fennel, carnation, and white amber. In addition, the foundation notes include amber, celery seeds, caraway, cloves, green tea, jasmine, oakmoss, and musk. The scent Green Tea was introduced in 1999, and the renowned Francis Kurkdjian is the individual who created the perfume.
9. Sol de Janeiro Cheirosa 59 Perfume Mist
Insider Monkey Score: 5
Price: $38 for 8.1 o.z
One of the best cheap perfumes for women under $50 is Sol de Janeiro Cheirosa 59 Perfume Mist, which made its debut in 2024. It is a unisex Amber Vanilla fragrance. Voilet and Sugar are its middle notes; Sandalwood is the base note; and Vanilla Orchid is the top note.
8. Zara Rose Gourmand Perfume for Women Eau De Parfum
Insider Monkey Score: 5
Price: $35.90 for 2.71 o.z
Spanish fast-fashion retailer Zara was established in 1974 and offers apparel, accessories, cosmetics, and fragrances. Rose Gourmand For Her is a women’s amber floral scent from Zara. Rose is the top note, amber is the middle note, and vanilla is the base note. In 2020, Rose Gourmand For Her made its debut.
7. Lattafa Yara Eau de Parfum
Insider Monkey Score: 5
Price: $26.99 for 3.4 o.z
In 2020, Yara by Lattafa Perfumes debuted with an Amber Vanilla scent. Being one of the best inexpensive perfumes for ladies, the fragrance mainly consists of Tangerine, Heliotrope, and Orchid as the top notes; Tropical Fruits and Gourmand Accord as the middle notes, and Musk, Vanilla, and Sandalwood as foundation notes.
6. Fine’ry Not Another Cherry Fragrance Perfume
Insider Monkey Score: 6
Price: $29.99 for 2.02 o.z
The fragrance of Fine’ry Not Another Cherry Fragrance Perfume is a blend of Almond Amaretto, Turkish Rose, and Wild Cherry. It is cruelty-free and vegan. It was introduced in 2023 as a Floral scent for women.
5. Davidoff Cool Water Eau De Toilette Spray Perfume for Women
Insider Monkey Score: 8
Price: $38.8 for 6.7 o.z
The base notes of Davidoff’s Floral Aquatic fragrance for women, Cool Water, include Sandalwood, Vanilla, Blackberry, Peach, Violet Root, Raspberry, and Vetiver. The scent’s heart notes include Lotus, Water Lily, Lily-of-the-Valley, Jasmine, Honey, Hawthorn, and Rose, but the most noticeable notes are Melon, Lotus, Lemon, Quince, Calone, Lily, Pineapple, and Black Currant.
4. Vera Wang Princess Eau de Toilette
Insider Monkey Score: 8
Price: $37.90 for 1 o.z
Being one of the best cheap perfumes for women, Vera Wang Princess has a deeper, creamier tone of Vanilla, Amber, and Dark Chocolate that balances the Fruity, Flowery top notes.
3. Burberry Brit Eau de Toilette
Insider Monkey Score: 9
Price: $38 for 3.3 o.z
Burberry Brit Eau de Toilette is a classic daily office perfume for women with center notes of Almond, Sugar, and peony and top notes of Green Almonds, Lime, Pear, and Lemon grass. The foundation notes are finished by Vanilla, Mahogany, and Amber. It is a feminine scent created by Natalie Gracia-Cetto and is Flowery and Fruity.
2. Britany Spears Fantasy
Insider Monkey Score: 10
Price: $30 for 3.4 oz
One of the best cheap long-lasting perfumes for women is Britany Spears Fantasy. The fragrance has a blend of sugar, sour cherry, vanilla, plum, freesia, and many other ingredients.
1. Sol de Janeiro Mini Brazilian Crush Body Fragrance Mist
Insider Monkey Score: 12
Price: $24 for 3.04 o.z
Being the best cheap perfumes for women that smell amazing, Sol de Janeiro Mini Brazilian Crush Body Fragrance Mist is a women’s Amber Vanilla scent. The warm and spicy fragrance has Pistachio and Almond as the top notes; Heliotrope and Jasmine are the middle notes; and Sandalwood, Caramel, Vanilla, and Salt are the foundation notes. Moreover, Sol de Janeiro Mini Brazilian Crush Body Fragrance Mist is cruelty-free and clean.
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Disclosure: None. 13 Best Cheap Perfumes for Women That Smell Amazing is originally published on Insider Monkey.