Nintendo’s mobile repertoire, which comprises six games, has also amassed a combined 452M downloads worldwide. The majority of the revenue, specifically $656M or 61%, has come from strategy role-playing game “Fire Emblem Heroes,” according to SensorTower.
The next two highest-grossing Nintendo titles were “Animal Crossing: Pocket Camp,” which has accounted for 12% of all user spending among the company’s mobile games, followed by “Dragalia Lost” at 11%. “Mario Kart Tour” and “Super Mario Run” contributed smaller shares of overall revenue at 8% and 7%, respectively, with “Dr. Mario World” following with less than 1%.
Nintendo is most successful in its home market of Japan, where the $581M it’s earned totals 54% of its overall mobile game revenue; the U.S. has come in second with $316M, or 29%.
This distribution is reflected across all its mobile games with the exception of “Mario Kart Tour” and “Super Mario Run,” whose spending skews more towards the U.S.
The overall revenue distribution among Nintendo’s mobile games is a stark contrast to the downloads share; “Super Mario Run” holds the crown with 244M downloads, or 54% of the publisher’s 452M mobile game downloads, while the 147M installs of “Mario Kart Tour” represented 32%. “Fire Emblem Heroes,” Nintendo’s highest-grossing title, has only accounted for 4% of the total.