The hemp business is a fast-growing field and this company is planning to increase shareholder value by driving market wide demand for hemp’s many uses.
With an eye on increasing revenue, Puration, Inc. (OTC Pink: PURA) and North American Cannabis Holding’s (OTC Pink: USMJ) announced plans for independent media campaigns around the coming launch of USMJ’s marketing relaunch of the EVERx CBD Sports Nutrition Beverage.
Per the company’s press release, PURA recently sold its EVERx CBD Sports Nutrition Beverage line to USMJ in exchange for a royalty agreement. USMJ recently announced an initiative to expand the company’s ecommerce business, triggered by a marketing relaunch of the EVERx CBD Sports Nutrition Beverage, a leading CBD beverage within the sports nutrition market.
Shares of PURA were trading up over 10 percent in afternoon trade.