Proprietary Data Insights Top Pizza Stock Searches This Month
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In a minute, The Juice focuses on what really matters: pizza. And, for some readers, the salaciously delicious combination of pizza and weed. Something big’s happening on that front in San Francisco. But first, speaking of food… It’s a nod to Starbucks (SBUX) that when we discuss restaurant and broader food trends, we can’t help but mention the company’s name. For example, one of the big food-related trends in 2023 will be color. More, bigger, and bolder color. Why? Because color evokes emotion. According to GNT, a manufacturer of natural food coloring, pastels trigger calm and happiness. They can also enhance consumer perceptions of healthiness. Social media plays a big role in catching attention with colorful marketing posts. And companies benefit from giving consumers, specifically Gen Z, items that look good for social media posts. Starbucks has followed this strategy for a while now, doubling down on beverage customization, including Instagrammable colors. 2023’s food trends go beyond color. A company called Tastewise uses an AI-powered algorithm to analyze millions of social media interactions, online recipes, and restaurant menus to gauge sentiment around food. Call it the Trackstar of food. Trackstar being our proprietary sentiment indicator for stocks, ETFs, and crypto. Among the trends Tastewise calls out for food heading into 2023:
Then there’s the increased interest in these specific food- and drink-related health claims:
Source: Tastewise In an upcoming edition of The Juice, we’ll discuss stocks that might go up on these and other trends. For now, let’s keep it relatively unhealthy with pizza… and weed. |
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5 Most Searched Pizza Stocks
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Key Takeaways:
Did you know it takes just 60 to 90 seconds to bake a Neapolitan-style Margherita pizza in a 900-degree oven? That’s the word from a place that knows how from the city that knows how. Do they even call San Francisco the city that knows how anymore? Tony’s Pizza Napoletana is in San Francisco’s North Beach neighborhood. The Italian part of town. According to an important list out of Italy, Tony’s is also the 10th-best pizzeria in the world. No surprise Italy dominates with seven pizzerias in the top 10, including four in Naples, where the Neapolitan pie was born. For the record, a New York City establishment – Una Pizza Napoletana – tied for #1 with I Masanielli in Caserta, Italy, 25 miles north of Naples. If that doesn’t get you high and hungry… Tony’s, like Uber in Toronto, is pushing the envelope. Partnering with North Beach’s first recreational weed shop, Tony’s offers a $30 “Up in Smoke” pizza with smoked mozzarella, candied bacon, tomato, basil, and fancy salt. If you bring your pizza box from Tony’s to the North Beach Pipeline pot shop, you get a $5 discount on a $15 “Tony’s Pizza Joint,” a one-gram preroll. Or you can go the other way around, which probably makes more sense for obvious reasons. Bring your preroll package to Tony’s and you’ll get $5 off the pie. The Bottom Line: The restaurant space is one of, if not the most, competitive industries in the world. If you’re looking to invest in it, you must be more particular than normal. Just check out the mixed-bag performance of the five most searched pizza stocks in Trackstar.
Source: Google Finance Once a Wall Street darling, Domino’s (DPZ) has run into trouble. The Juice thinks it’s because the company isn’t as innovative as it used to be. When Domino’s stock ran – and ran hard – between 2010 and 2021, it did it, in part, on the back of its innovative mobile and digital strategy. Unlike the Starbucks app, mobile ordering platform, and rewards program, Domino’s hasn’t added many noteworthy features or perks in recent years. So we don’t like the stock. We can get bullish on DPZ again if it mimics our bull case on Uber, which revolves around using data for innovative partnerships, such as weed delivery and targeted advertising. Dominos could even stand to take a page out of Tony’s book and add marijuana to its menu in some form. That’s probably the only way some pizza purists would take a bite out of a Domino’s pie. |
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