From HotelNewsNow.com: STR: US hotel results for week ending 23 February
The U.S. hotel industry reported mixed year-over-year results in the three key performance metrics during the week of 17-23 February 2019, according to data from STR.
In comparison with the week of 18-24 February 2018, the industry recorded the following:
• Occupancy: -1.7% to 64.7%
• Average daily rate (ADR): +1.7% to US$129.05
• Revenue per available room (RevPAR): flat at US$83.43
emphasis added
The following graph shows the seasonal pattern for the hotel occupancy rate using the four week average.
Click on graph for larger image.
The red line is for 2019, dash light blue is 2018, blue is the median, and black is for 2009 (the worst year probably since the Great Depression for hotels).
A decent start for 2019 – about the same as the previous 4 years..
Seasonally, the occupancy rate will increase over the next month or so into the Spring travel season.
Data Source: STR, Courtesy of HotelNewsNow.com